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Psychology of Design: How It Affects Players’ Behaviour
Psychology of Design: How It Affects Players’ Behaviour

Design is important in identifying and developing patterns that build products; it helps with problem-solving. The challenge lies within the infinite complex combinations of people and contexts. In game design, players react to the same scenarios in various ways. Therefore, understanding their psychology is vital to engage players with fun experiences. This article will examine the key psychological factors in design and how the psychology of design affects players’ behaviour with examples of how the psychology of design is implemented. Psychological Factors The psychology of design is the various aspects and principles of design that can influence human behaviour. How…

Houston’s Dynamo and Dash change their logos
Houston’s Dynamo and Dash change their logos

Back in 2006, the While keeping its traditional colors, the Wildcatter orange and Raven black, the Houston Dynamo’s logo has changed its form from a shield to a hexagon, and according to John Walker, the club’s president, the six corners of the new insignia are a nod to the six original wards of Houston as well as the team’s inaugural season in 2006; plus, the hexagon stands for strength, stability and unity, as a Dynamo press-release says . The central feature of the crest is the interlacing “H” and “D” whose “channel” design is a reference to the city’s waterways,…

Winter in Japan: 10 Must-Visit Destinations for a Magical Experience
Winter in Japan: 10 Must-Visit Destinations for a Magical Experience

It is simply impossible to be uninterested in the beauty of Japan, its residents and guests, when there is snow in all corners of it during wintertime. A fascinating facade made of tradition and modernization makes the whiteness of the snow-covered landscape look hypnotic in white, snowy Japan. However, this journey through the season has convinced me to propose some remarkable places where people can plunge into the Japanese winter fairy tale. Here are the top 10 best places to visit in Japan in Winter. Winter in Japan: 10 Places to Visit 1. Hakodate, Hokkaido The city offers a unique…

Opel unveils an “electrified” visual identity
Opel unveils an “electrified” visual identity

The fresh look started from the Opel GT X Experimental, a concept that was demonstrated two years ago and featured a new “Opel Blitz”, that has to mark the company’s upcoming cars, as well as the neon yellow in the roof side lines and wheels that was consequently taken as a brand color – this hue symbolizes electricity which will prevail as a car fuel in the new era. Later, the company presented the new Opel Mokka which was created in Opel’s brand-new style and distinguished with the Pure Panel new-gen cabin as well as the Vizor LED system. The…

Savvy Savings Meet Visual Branding: A Deep Dive into the World of Online Discount Platforms
Savvy Savings Meet Visual Branding: A Deep Dive into the World of Online Discount Platforms

In an age of smart spending, online platforms have risen as the digital treasure troves for thrifty shoppers. The landscape of e-commerce is dotted with sites that promise incredible savings, but one, in particular, has made a name for itself as a hub for discounts and deals, seamlessly blending the thrill of deal-hunting with the appreciation of brand heritage and design. While stretching your dollar, that popular bravodeal.com site becomes more than just a stopover; it’s a coupon site specializing in discount codes for users who want to save money on online purchases. Founded in 2018, it offers a wide selection of…

The subtle craft of infusing identity into fabric
The subtle craft of infusing identity into fabric

The world of textiles is not just about patterns and prints; it’s a realm where designers and artisans work meticulously to impart a unique character to their creations. Through the use of color, texture, and form, a piece of fabric can tell a story, evoke emotions, and represent a distinct identity. Central to this narrative is the personalized touch that defines a brand or an individual’s style. A custom hang tag with a logo can be an integral element of this expression, acting as the finishing touch that communicates more than just the name—it can signify quality, creativity, or heritage….

WTA updates its logo, launching a storytelling campaign
WTA updates its logo, launching a storytelling campaign

With a number of tournaments canceled due to the coronavirus pandemic, the Women’s Tennis Association has entered the off-season. The organization is using this time to change its look by rolling out a new logo and launching the WTA For The Game campaign. Presenting its new visual identity, WTA is returning to a player theme. Before the current oval emblem had been introduced in 2010, the organization’s logo represented a black silhouette of a female tennis player hitting a ball. The new WTA insignia, carried out in blue, showcases a player in a serving posture that, according to the association’s…

Pentagram creates new brand identity for Virgin Money
Pentagram creates new brand identity for Virgin Money

Being one of the The starting point for the new look of Virgin Money was the company’s desire to tell it’s not just a part of Virgin, but maintains the basic values of the group and brings them into the financial sphere. Influenced, among other things, by VM’s merger with CYBG plc, the new identity includes a logo featuring a custom typeface, the red brand color and icons which will be used on the brand’s digital platforms. The distinctive feature in the Virgin Money logo is the “M” with a loop making, according to the studio, a balance of hard…

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