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Fashion is changeable and cyclical at the same time. And trends in logo design only confirm this rule. The purpose of a logo is to be memorable and convey to the audience the main message of the brand, its ideas, and its uniqueness. There are many techniques and methods for creating logos, many of which turn into trends. Modern graphic designers have dozens of ways to update or create unique logos taking into account current trends. Gradients, unusual fonts, encrypted messages, geometric shapes, bright colors, or cold brevity – at least one of these techniques is a must-have for a…

Barcelona Logo PNG The logo of the football club Barcelona comprises several heraldic symbols with a long and interesting history. The most notable modifications of the logo took place in 1910. After that, the emblem hasn’t gone far from its roots. Meaning and history The visual history of the FC Barcelona visual identity boasts ten redesigns of its logo, though the last one, held in 2018, brought an emblem that has never been used by the club. All the other versions of the logo is a graphical representation of the club’s evolution and progress. Built around one heraldic symbol, its…

Chevron Logo PNG The company currently known under the name Chevron had several predecessors, Star Oil, Pacific Coast, and Standard among them. Meaning and history The history of Chevron started in the 1970s, with the foundation of Pacific Coast Oil Company, which merged with Standard Oil in 1906, forming one of the biggest players in the American oil market. The Chevron brand appeared in the 1930s, but the official name of the company was changed to Chevron Corporation only in 2013. 1879 — 1906 The very first logo was created for Pacific Coast Company in 1879 and was composed of…

Barilla Logo PNG Barilla is an Italian brand of pasta and canned food manufacturer, which was founded in 1877 by Pietro Barilla. Today the brand is the biggest manufacturer of various types of pasta and sauces on the world. Meaning and history In 1877, Pietro Barilla opened a bakery shop in Parma, Italy. 1910 – 1918 In 1910, the company started making egg pasta. The original Barilla logo was drawn by Ettore Vernizzi. On the logo, you could see a baker’s apprentice pouring a huge egg yolk in a kneading trough containing a heap of flour. The picture remained almost…

Guerlain Logo PNG Guerlain is a luxury French brand of cosmetics and perfume, which was established in 1828 and is considered to be one of the oldest prestigious cosmetic producers in the world. The brand is a part of the LVMH Group. Meaning and history Guerlain is a legendary brand, one of the pioneers in luxury cosmetics. It was always on the top of the list of the world’s high-end skincare and perfume manufacturers. Guerlain is a French cosmetic and perfume brand, which was founded in 1828 by Pierre Francois Pascal Guerlain. It is considered one of the oldest houses…

Galeries Lafayette Logo PNG Galeries Lafayette is the name of the world’s most famous shopping center, which was established in Paris in 1912. Located on the iconic Haussmann Boulevard, the luxury department store has several buildings — fashion, cosmetics, and home, where everything from textiles and aromas to furniture can be found. Meaning and history The new era of the Galeries Lafayette history started in 2000, with the complete rebranding of the department store and expansion of the items in its portfolio. The beginning of the new century was rich in young designers with a special spirit and unique character,…

Cartier Logo PNG Cartier is the name of one of the most luxurious jewelry and accessories brands in the world, which was established in 1847 in France by Louis Francois Cartier. Today the company, which became a part of Cue Financiere Richemont Group in 1964, distributes its high-end products all over the globe and is considered to be one of the most reputable and desirable brands ever. Meaning and history Cartier is one of the not so many labels, which still uses its original logotype, created in 1847, right after the launch of the brand. Its visual identity concept is…

Houzz Logo PNG A popular website about architecture, interior and landscape design, Houzz was created in 2009 by two entrepreneurs: Adi Tatarko and Alon Cohen. Meaning and history Houzz is a home renovation and design platform that brings homeowners and experts together in a uniquely visual community. Adi Tatarko and Alon Cohen came up with the idea of creating a platform not for designers but for consumers who are tired of being builders, designers, and architects at the same time in the mid-2000s. The platform was launched in the USA in 2009, and today haseditions in different languages and an…