Category: News

Scottish Hockey, Scotland’s governing body for the sport of field hockey, has unveiled a new logo intended to refresh the image of the organization. The “look for the future” was forged by Michael Bremner Studio from Glasgow in cooperation with artist Erin Bradley-Scott. Developing Scottish Hockey’s visual identity, the designing team has carried out an all-embracing work including a survey among the sports institution’s members. As a result, they drew up an emblem focusing on the thistle, a national symbol of Scotland. While Scottish Hockey had the thistle on its crest more than 20 years ago, the new iteration can…

The toy brand Steiff, known for its plush toys, has rolled out a new visual identity. The updated look is focused on the famous Teddy bear which is celebrating its 120th anniversary this year. Steiff was founded in 1880 as a reformed company that evolved from a felt goods business owned by Margarete Steiff in Giengen, Germany. In 1902, a plush bear, which was designed by Margarete’s nephew Richard Steiff and wore the ordinary production name Bär 55 PB, was “born”, having movable arms and legs. One year later, the bear got popular in the United States after an American…

The American telecommunications company Frontier has adopted a new brand identity. The updated look, as the company says, emphasizes its incessant aspiration for improvements for its customers. Back in February, Frontier changed its logo to a generic wordmark on its website as well as its accounts on social media. Obviously, it was just a temporary solution then as the company presented a brand visual redesign, publishing a press release a few days ago. As the official statement says, Frontier’s new branding highlights its commitment to improving the service quality for customers, while the company “transforms into a high-tech fiber business”….

Established in 1842, the New York Philharmonic is the oldest orchestra in the United States. Celebrating its 180th anniversary this year, the musical collective is changing its look again. Like New York City, New York Phil is constantly renovated, as an official press release says. The latest NYP visual identity update was six years ago when the orchestra marked 175 years of its journey. Now, the anniversary renovations also include the reconstruction of the David Geffen Hall which is a home for NYP. So, the orchestra opens a new chapter in its history. This attempt, as it is called in…

Car Logo Quiz is a new quiz game from the creators of the most popular site about logos. Taking into consideration the portal specifics and their long-term experience, it can be stated with certainty, that this game is the best one in its category because the logos collection is thoroughly thought out and chosen so that it would be interesting for everyone to play.   The point of the Car Logo Quiz is to guess car brands’ logos. Over 500 logos divided into 12 levels of difficulty with beautiful animation guarantee a great pastime for the whole family. With two…

Established in 1955, Condor is a German airline offering flights to the Mediterranean Basin, Asia, Africa, North and South America as well as the Caribbean islands. Recently, the company has received a new brand identity distinguished by a bright striped design. Condor’s airplanes will be repainted with colorful stripes “for a good mood”. As the airline explains in a press release, Condor has undergone some changes over the last two years as it evolved from a subsidiary of a vertically-integrated tourism group to an independent airline “which is proudly looking back at its history and tradition, and, at the same…

Playing in Italy’s Serie A, Along with the updated logo and a new visuality language, the team also published a kind of a manifesto, calling for returning to the old good values. “We love football, true. We struggle for the revival of football”, the club said. The declaration also emphasizes Fiorentina’s aspiration to differentiate itself from other clubs. With the team’s new slogan “Play To Be Different”, the aspect will receive special attention at the official presentation when the next season starts. The red iris, Fiorentina’s symbol, was changed several times throughout the club’s history. In the current season, the…

The creators of 1000logos.net, the largest and most popular web portal on logo history, have released a new app game in which you can check how well you know the emblem of the world’s brands and companies, and how thoroughly you studied the content of their website. The new game is released in both iOS and Android versions. Now you can test your knowledge of brands and their logos by playing 1000 Logo Quiz, an app with more than 3,000 puzzles in which you have to guess the logos of brands from different fields, including cars, fashion, food products, and…